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Datawright Blog: Latest Industry Insights

What Is CRM Software?

Posted by Barry Thompson

What is CRM Software?

As markets get tougher and competition increases, businesses are doing all they can to streamline internal processes, maximise efficiencies and ultimately improve the overall customer experience. To do so, many are investing in specialist software to improve the day-to-day running of their business.

CRM software is one tried-and-tested method of improving information-flow and communication across businesses — but what is it and how does it work? Here, I answer the burning question: what is CRM software?

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Catagories: CRM


Manufacturing Software Glossary: Making Sense of the Acronyms

Posted by Lydia Duckitt

Glossary - blog header.png

Acronyms are designed to speed up communication, but if you don’t know what they mean, they can be more of a hindrance than a help!

From ERP to HCM, MES and CRM, manufacturing and software is a minefield of shortened terms and phrases. They can often put the most experienced minds to the test, so to help I’ve compiled this brief glossary of key manufacturing software terms. Make it your bible!

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Catagories: Manufacturing Business, CRM, ERP


CRM software: Unlocking your hidden sales team

Posted by Dave Cann

CRM Software: Unlocking your hidden sales team

Most of us in the manufacturing industry are familiar with the notion of the ‘hidden factory’—productive capacity locked away in inefficiencies such as slow-running machines, lengthy setups, and yield losses. Remove those inefficiencies, and—voilà—you’ve created extra production capacity, exactly as if you’d extended the factory.

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Catagories: Manufacturing Business, CRM


Are these 3 things on your manufacturing ERP Christmas list?

Posted by Ian Storer

Are these 3 things on your manufacturing ERP Christmas list?

Is your manufacturing ERP system perfect for your business’s needs? If you’re fortunate, then the answer will be ‘yes’. But not every business is in that happy position.

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Catagories: Manufacturing Business, ROI, CRM, ERP


3 top tips for manufacturing CRM success

Posted by Ian Storer

3 top tips for manufacturing CRM success

These days, manufacturing CRM systems are commonplace. But as many businesses know to their cost, having a manufacturing CRM system is not the same as actually deriving significant benefit from that same manufacturing CRM system.

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Catagories: Manufacturing Business, CRM


5 golden rules for building excellent customer relationships in field service management

Posted by Dave Cann

5 golden rules for building customer relationships in field service

The word ‘stress’ is one that field service management businesses don’t use very often. Nevertheless, it’s a factor in just about all of their customer relationships. How so? Because at the point that a field service engineer arrives on site, stress is something that those customers are often experiencing. The good news: service management software can help.

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Catagories: Field Service Business, CRM, Customer Service